Swot Analysis the Fitness Center Industry Essay - 1569 Words

SWOT Analysis: Fitness Centers Industry Courtney Albertson PHL/320 30 March 2015 Matthew Hazlett SWOT Analysis: Fitness Center Industry It today’s society, â€Å"going to the gym† has become a normal phrase heard around the world; however, the fitness center industry is not exactly in the spot light of today’s media and headline news. So, that sparks the interest of what makes the fitness center industry succeed, what are their strengths. What about the fitness center industry in the future; are there weaknesses that could ultimately cause them to fail as a whole? What about opportunities that could add to their success? Are there threats that lean on the shoulders of those managing such an industry? With all this curiosity, a SWOT†¦show more content†¦The internal factors, the strengths and weaknesses, of the fitness center industry are that of similarity. The fitness center industry has strengths in numbers, certainly; with a $78 billion revenue world-wide and an astounding 140+ million members, the industry definitely has a positive cash flow, and incoming consumers (Franchise Help, 2015). For the large, name-brand franchises, they have strength in their business due to their adequate amount of space to provide all that a consumer mayShow MoreRelatedSwot1540 Words   |  7 PagesSWOT and Strategy Evaluation: Fitness Centers Industry Amberly Locke PHL/320 September 14, 2015 Carolyn Harrison It today’s society, â€Å"going to the gym† has become a normal phrase heard around the world; however, the fitness center industry is not exactly in the spot light of today’s media and headline news. So, that sparks the interest of what makes the fitness center industry succeed, what are their strengths. What about the fitness center industry in the future; are there weaknesses thatRead MoreEssay Competitive Analysis Section - Fitness Club1346 Words   |  6 PagesCompetitive Analysis The health club industry has continued to see an increase in the amount of health clubs/fitness centers. Since 1992, the United States has seen the number of health clubs increased by almost 40 percent, from 12,635 to 17,531 facilities. It has also seen an increase in membership by almost 60 percent, from 20.8 million to 32.8 million. What this all means for Fun 4 Life Fitness Center, LLC is that the market is ever growing which translates to more competition. Most fitness centersRead MoreFitness Work : The Health Care Crisis820 Words   |  4 PagesFitness Work! will serve a suburban area in Melbourne ,Australia, where many of upper middle class people live. Our goal is to help them to become more productive, while lowering their overall costs with innovative wellness programs. 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